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How To host the most Successful Open Day of all time
Emmy Robertson 11/11/25 Emmy Robertson 11/11/25

How To host the most Successful Open Day of all time

140 new members in a single day at a gym in Palmerston North New Zealand.

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WILL AI KILL YOU?
Emmy Robertson 12/9/25 Emmy Robertson 12/9/25

WILL AI KILL YOU?

The Rise Of AI Generated Content

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HALFWAY THROUGH 2025 WE LOOK AT THE KEY TRENDS AND SHARED CHALLENGES OF NEW ZEALAND CLUB OWNERS
Emmy Robertson 14/7/25 Emmy Robertson 14/7/25

HALFWAY THROUGH 2025 WE LOOK AT THE KEY TRENDS AND SHARED CHALLENGES OF NEW ZEALAND CLUB OWNERS

Rachel Saunders recently returned from travelling around the north and south islands of New Zealand where she visited health clubs and discussed the key trends and shared challenges facing club owners in 2025

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15 Questions with mel tempest
Emmy Robertson 14/7/25 Emmy Robertson 14/7/25

15 Questions with mel tempest

Winning awards and saving lives.

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Let’s crack open 2025
Emmy Robertson 14/7/25 Emmy Robertson 14/7/25

Let’s crack open 2025

Let’s crack open 2025

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Rach is in Nelson this week ☕

Excited to be in this part of New Zealand, getting to see awesome gyms, having some great chats with local club owners and shouting coffees!

If you’d like Rach to pop into your gym while she’s here, flick u
🔥 Nearly $1.5M in gross membership sales from our first round of campaigns.

Across multiple locations, different markets, different teams…all great outcomes!

If your club is ready for a bigger year, we’d love to help make it happen 💪
Last week we wrapped up our 9th campaign with the legend Arj and his incredible team at @humanmechanics in Epsom 🙌

Nine consecutive years working together and this year delivered our highest grossing campaign yet!!

Always a pleasure working with y
Legendary club owner, Tony from @firstplacefitness is spending 24 hours on a bike starting 7pm tomorrow to raise money for ABYouth. 
ABYouth are a Youth group ran by First Place Fitness and are raising funds for a trip to Hawaii at the end of the yea
Class of 26 🤝
We are full swing into round 1, with our first open days kicking off today!
Prep is underway for round 2, with campaigns filling up quick for 2026! If you want these legends to come to your gym and help you #getmembers - send us a mess
$250k+ in gross sales in 5 weeks across regional VIC & NSW 💥
Benny’s now in this area and meeting with clubs, so if you’ve been meaning to have a chat, now’s the time!!

CFM IS A MARKETING AGENCY LOCATED IN TORQUAY VICTORIA AUSTRALIA. SERVICING AUSTRALIA AND NEW ZEALAND HEALTH AND FITNESS GYMS

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