FUEL FOR THOUGHT

Social media is a rapidly changing industry, with new features and changes being introduced on the regular it can be hard to keep up! 

Today we are going to take a deep dive into Meta’s recent launch of Facebook Reels, which has recently been announced to have expanded to all Facebook users all the while placing a brand new Reels display at the top of all of our news feeds.

103 members in a single day. The Australian single day record after 31 years. One very happy club. A buzzing community.
In 2021 CFM has been lucky enough to be able to help some amazing South Island Clubs. Averaging 188 new long term members, from no cost, CFM are boosting the brand, and long term profit for each Club Owner.
Our Business Development Manager Sam had a chance to sit down to two industry titans in Mark Rapa and Tayler Hocking, to discuss the ongoing impact of lockdowns on their clubs, and share advice on how they have overcome challenges that themselves and the industry as a whole have faced over the last 18 months
Creative Fitness Marketing staff catch up in Noosa for the first time in 12 months thanks to relaxed border restrictions.
Watch Liam Robertson the Director of Creative Fitness Marketing talk about the best way to use fitness marketing to promote your Gym or Health Club in 2021
With the recent Apple iOS changes and the challenge Facebook and Instagram advertising has when users move beyond these platforms, it makes sense that Facebook want Businesses and Marketers to keep clientele and prospective clientele inhouse. At last week’s Facebook F8 Refresh Conference (their annual Developers conference), exciting announcements about new soon-to-be-released tools and features centred largely around Messenger for Businesses
Lettuce take care of your fitness marketing!
At CFM, our marketing solution for your club includes a Social Media Team of experts, 2 on-site guns that come to every single club as well as a Videography and Graphics Team. If we were a hamburger, we'd probably be The Lot!
Watch CFM experts Sam and Rach give a round up on Fitness Marketing in Australia and New Zealand for the month of April 2021. 
In this episode of The CFM Scoop with Sam and Saunders, they round up round 1 of 2021; as well as discussing how CFM is adapting and what benefits club owners are loving!
Mel Tempest is an Australia Fitness legend. She is a club owner, founder of Ignite Fitness Business Events, founder of The Gym Owners Fitness Business Podcast and has long been an inspiration for everyone at CFM. CFM and Mel have worked together for over 10 years, and we’ve loved every minute of it. Please enjoy, one word(s) with Mel Tempest.⁠
Controversial Changes to iOS14 Late last year, Apple announced a (soon-to-be-released) policy update to iOS14. Keeping it simple, this update means...
In 2020, we began to shift our presence online more than ever, resulting in campaigns being more profitable than ever. We bet you’re wondering how ...
Director Liam talking about recent campaign records and going viral during the pandemic
What can you implement into your own club. How our campaigns have bounced back and some stories from club owners we chatted with.
On the 16th of July, in 2020, Creative Fitness Marketing and Fitness Now in Manukau in New Zealand got 108 long-term memberships in ONE DAY. That's the second biggest day in CFM's 30 year history. 
But how did that happen?
How in the middle of a pandemic, did Creative Fitness Marketing and Fitness Now get 108 long-term memberships in one day?
That's what we need to look at.

As the old saying goes, you can never have too much information. When it comes to your business activities, understanding your value in the market and what your customer wants is worth absolute gold.

How to get the best outcome for your club through the re-opening phase.  It’s been a difficult few months and there is no doubt we are all still gr...
So many unknowns as gyms re-start across Australia and New Zealand.  Are the non-active segment of our communities ready to be motivated to a bette...
My mum, Karen was initially sceptical about the whole concept as she worried it was too good to be true...

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